How to Choose the Right Core Routine for Your Skin Type
Building the perfect routine for your skin type can be tricky. We’ve curated a collection of Core Routines that include combinations of clinically-proven formulas that work together to target specific concerns or skin types. Here’s how to choose the right Core Routine set for your lifestyle and concerns, whether you’re shopping for a travel-ready routine, or a skincare ritual to use daily.
Best for Beginners: Protective Daytime Core Routine
If you’re new to skincare, this simple 3-step routine is the perfect place to start. This set of three gentle formulas provides powerful cleansing, hydration, and protection for every skin type thanks to three clinically proven formulas. The Protective Daytime Core Routine includes:
Amino Aloe Gentle Cleanser
Our bestselling cleanser digs deep into pores to remove dirt, oil, and impurities with the combined power of our proprietary amino acid complex and moringa extract. Meanwhile our shark-free superhero – sugarcane squalane – supports and replenishes the skin’s moisture barrier with weightless hydration.
Omega Repair Cream
Deeply nourish and moisturize with our ceramide-rich Omega Repair Cream. This luxurious whipped cream absorbs quickly to provide lasting hydration using restorative omega fatty acids, ceramides, and plant sterols, leaving skin smooth, soft, and radiant.
Zinc Sheer Mineral Sunscreen
Our new and improved sunscreen uses natural zinc to provide powerful mineral with no white cast. We also packed this science-backed formula with skincare ingredients – including hydrating ectoin and protective butterfly ginger extract -- to deeply hydrate, boost radiance, and prime for makeup.
Best for PM: Anti-Aging Overnight Core Routine
This luxurious evening routine features our most-loved PM formulas to deliver overnight results. These five fan favorites work together to visibly improve the look of fine lines and wrinkles, smooth uneven texture, and deeply moisturize for radiantly healthy skin. The Anti-Aging Overnight Core Routine includes:
Amino Aloe Gentle Cleanser
Powerfully – yet gently – clean your skin with Amino Aloe Gentle Cleanser. This satisfying foaming cleanser uses an advanced amino aloe complex to break down impurities while moringa extract removes remnants of pore-clogging debris. Aloe and squalane soothe and hydrate, leaving your skin clean, calm, and refreshed.
Marine Algae Eye Cream
Our multi-award-winning eye cream instantly lifts and firms to reveal visibly smoother, more hydrated undreye skin. Pink marine algae, a natural source of peptides, plumps fine lines and wrinkles while our superhero hydrator, squalane, provides deep and lasting moisture.
Copper Peptide Rapid Plumping Serum
Fans of our bestselling serum call it “nature’s Botox” for its ability to instantly plump and quench thanks in part to the water-binding properties of ectoin. We’ve paired this powerful, protective hydrator with our rapid plumping complex to deliver instant, long-lasting hydration alongside a dramatic improvement in elasticity thanks to copper peptides. Our groundbreaking super ingredient, squalane delivers skin-plumping, elasticity-boosting ingredients 40x deeper for increased and lasting efficacy.
Ectoin Overnight Rescue
Protect your skin from dehydration by strengthening its barrier and helping to repair daytime damage with our most intensive renewal cream, Ectoin Overnight Rescue. Clinically-proven ectoin binds with moisture and seals it into skin, pairing with squalane to leave the skin feeling stronger and more supple after a single overnight treatment. Sleep-promoting magnesium and peptides help calm stress-inducing neurotransmitters to optimize skin’s capacity for repair.
Best for Mature Skin: Anti-Aging Core Routine
Our Anti-Aging Core Routine builds a routine around the gold standard of anti-aging ingredients: retinol. Each of these bestsellers beautifully complements our groundbreaking, non-irritating retinol serum to visibly improve the appearance of fine lines and dark spots and boosting elasticity and firmness while deeply hydrating and supporting your skin’s moisture barrier. The Anti-Aging Core Routine includes:
Amino Aloe Gentle Cleanser
Formulated for all skin types, this satisfying foaming cleanser uses a powerful amino acid complex to break down makeup and debris while aloe calms and sugarcane-derived squalane delivers a burst of barrier-boosting moisture. Your skin is left clean, hydrated, and refreshed.
Marine Algae Eye Cream
Our multi-award-winning eye cream pairs the power of marine algae with paracress extract for a lifted look and reduced appearance of fine lines and wrinkles. With over 1,600 five-star reviews, customers love how this rich cream melts into their skin for all-day hydration.
Retinol Night Serum
Our groundbreaking formula reduces irritation by time-releasing our powerful retinoid actives into your skin over the course of 8 hours. The result: all the skin-smoothing, dark-spot-improving benefits of retinoids with a boost of squalane-powered hydration, not irritation. In a consumer survey, 100% of participants reported an increase in skin firmness and visible improvement in uneven pigmentation in just 7 days.
Omega Repair Cream
Our cult-favorite moisturizer uses deeply nourishing moisturizer uses ceramides and beneficial lipids to deliver lasting hydration and strengthen the skin’s natural moisture barrier. Suitable for all skin types, even those with sensitive skin can use this award-winning repair cream after serum to moisturize, soothe, and protect skin while visibly smoothing fine lines and wrinkles and increasing elasticity.
Best for Boosting Radiance: Brightening Core Routine
Powerful enough to visibly improve uneven pigmentation, but gentle enough for sensitive skin types, this ultra-nourishing combination of four bestsellers will leave you instantly bright and glowy thanks to dermatologist-beloved Vitamin C. As an antioxidant, Vitamin C can help offset skin-damaging UV rays, pollution, dust, and debris by neutralizing free radicals. Its benefits can be amplified and diversified depending on how concentrated it is and what other ingredients it’s paired with. The Brightening Core Routine includes:
Amino Aloe Gentle Cleanser
Lather this gel cleanser into a satisfying foam to deep clean pores without over-stripping.
Aloe soothes and sugarcane-derived squalane delivers a burst of hydration as amino acids dissolve dirt and makeup, insuring that nothing comes between your skin and the antioxidant power of Vitamin C.
Vitamin C Dark Spot Serum
Visibly brighten and fade dark spots with our 10% vitamin C serum. Our non-irritating vitamin C boosts collagen production for increased elasticity while white shitake mushroom visibly improves uneven skin tone.
Vitamin C Rose Moisturizer
In consumer surveys, 100 percent of participants saw brighter and more radiant skin immediately when using this soft velvet face cream. Our secret: the innovative blend of Vitamin C and fermented lemon peel which work together to fight free radicals and visibly improve uneven skin tone while sugarcane-based squalane deeply moisturizes and plumps fine lines and wrinkles.
Best for Dry Skin: Moisturizing Core Routine
While every skin type benefits from deep hydration, it’s especially crucial for people with dry skin. The Moisturizing Set nourishes your skin with the right blend of hydrating ingredients to keep flaking and dullness at bay while plumping fine lines and banishing crepey, dehydrated skin. The Moisturizing Core Routine includes:
Amino Aloe Gentle Cleanser
This calming cleanser uses a powerful amino acid complex to deep cleans pores without irritating or overstripping. Meanwhile aloe vera leaf juice and squalane calm, sooth, and hydrate for a healthy glow.
Marine Algae Eye Cream
Our award-winning eye cream uses marine algae peptides, paracress extract, and our superhero squalane to reduce the looks of fine lines and wrinkles while delivering deep hydration. It also melts into skin, providing the perfect canvas for makeup.
Copper Peptide Rapid Plumping Serum
In this TikTok-viral serum, our innovative rapid plumping complex joins forces with copper peptides to draw in moisture and flood skin with continuous hydration while encouraging collagen production to boost elasticity and add bounce while instantly and visibly plumping skin.
Omega Repair Cream
Our deeply nourishing moisturizer uses ceramides and beneficial lipids to deliver lasting hydration and strengthen the skin’s natural moisture barrier, soothing, and protecting skin while smoothing fine lines and wrinkles. In consumer surveys, 100% of participants showed improvement in skin hydration just five minutes after application.
Best for Oily or Acne-Prone Skin: Clarifying Core Routine
It may seem counterintuitive, but moisture helps balance oily skin. In fact, using harsh, drying ingredients can actually prompt your skin to produce even more oil. This combination of powerfully gentle bestsellers weightlessly moisturizes while visibly improving enlarged pores and attacking the dark spots that can appear after a breakout. The Clarifying Core Routine includes:
Amino Aloe Gentle Cleanser
Lather this gel cleanser into a satisfying foam to deep clean pores without over-stripping.
Amino acids dissolve dirt and makeup while aloe soothes and sugarcane-derived squalane delivers a burst of hydration.
BHA Pore-Minimizing Toner
Balance and exfoliate with our alcohol-free toner to prepare skin to receive hydration. Naturally-sourced beta hydroxy acids exfoliate dead skin cells unclog pores while squalane mimics your skin’s natural moisture to help strengthen its barrier.
10% Lactic Acid Overnight Resurfacing Serum
Dramatically improve the look of enlarged pores with this powerful exfoliating night serum. Our 10% vegan lactic acid formula helps banish dullness by exfoliating to reveal smoother, more even-textured, hydrated skin while clover boosts lactic acid’s exfoliating benefits by revving up cell turnover. In consumer surveys, 97% of participants agreed their pores appeared more refined and their skin was softer and smoother after 14 days of use.
Probiotic Gel Moisturizer
In this lightweight moisturizer, our proprietary probiotic balances and improves clarity while minimizing the look of redness and irritation. Meanwhile, our superhero squalane mimics the body’s natural moisture, delivering actives deep into the skin alongside weightless hydration.
